Reine offers a collection of timeless luxury statement pieces.

The primary focus is on the design and craft of premium garments - made for those who appreciate and invest in quality clothing.  The Reine brand takes pleasure in contributing to its customers looking and feeling their best selves.

The design aesthetic leans towards contemporary minimalist luxury with a strong emphasis on couture tailoring. The collection is manufactured entirely in New Zealand, using traditional tailoring techniques and quality fabrics sourced locally. 

Garments are designed, fitted and cut by hand in the Herne Bay workroom studio.  A small talented Auckland-based team completes sewing production.  Permanent collection styles are produced in limited stock quantities, with custom and 'made to order' driving the rest of the quick turn-around production.  Reine winter and summer collections are available all year-round for the convenience of those who travel.

Reine is led by designer Fleur Clarke, who is formally trained and comes from generations of fashion industry experience.  Fleur took a break from the industry after 12 years pattern making for New Zealand couture and high-end fashion houses.  After many years in corporate roles, she was compelled by her ongoing obsession for fashion, architecture & art, to use her talents to create strong, cosmopolitan, individualistic design.  You can read an interview with Fleur here.